Event Recap

 

Technology Trends in 2024 - Fast Company Recap

Loft Design attended the tenth edition of the Fast Company Innovation by Design Festival which brought together leaders and innovators from various fields to discuss the future of design and technology.

By:

Gregor Mittersinker

Saloni Bedi

October 29, 2024

TOPICS

AI

Innovation

Leadership

. . .

Returning to New York City in 2024, the Fast Company Innovation by Design Festival marked its tenth year with a remarkable gathering of worldwide attendees. This event highlighted the tech community's dedication to developing groundbreaking and impactful solutions. Visionaries, designers, and innovators from across the globe came together to explore ideas and trends that are shaping our world, demonstrating how design thinking is driving progress in technology, sustainability, and social impact. 

This year's talks and events underscored that design continues to be a powerful force for positive change. By embracing new technologies, prioritizing sustainability, and focusing on inclusivity, designers are shaping an innovative and human-centered future, bringing to light several pivotal themes within the technology landscape. Here are the key takeaways and trends that emerged:

Key highlights and themes that emerged from the technical talks, fireside chats, and design awards

The 2024 Fast Company Innovation by Design Festival in New York City brought to light several pivotal themes within the technology landscape. Here are the key takeaways and trends that emerged:

Health and Wellness Innovations

The festival featured several discussions and showcases focused on healthcare and wellness:

  • Mental Health in the Workplace: A panel discussion titled "Why Better Mental Health at Work Starts at the Top" explored how companies are prioritizing mental health, featuring executives from Ikea, Pie, and Rare Beauty.
  • Longevity and Aging: The panel "Live Long and Prosper: Unpacking the Longevity Economy" discussed innovations in aging and wellness, featuring CEOs from Tally Health, Love.Life, and Ōura.
  • Future of Healthcare Panel: Anne Gibson participated in a panel discussion on The Future of Healthcare alongside experts from Pfizer and NYU Langone Health. They discussed key points like: Using design to eliminate barriers to healthcare access, Creating impactful retail spaces in healthcare facilities, Focusing on the human touch in the patient journey.

The festival showcased solutions like the Ember Cube by Ember Life Sciences, a reusable smart cooler that transports medical supplies while reducing carbon emissions by a claimed 92%. Designed to bring more circularity to an area of shipping that largely relies on cardboard and ice packs, the Ember Cube tackles most of the practical limitations that come with transporting perishable items.

AI-Powered Design Revolution

Artificial intelligence took center stage at the festival, with discussions focusing on its transformative impact on the design process. Designers are increasingly leveraging AI tools to enhance creativity, streamline workflows, and push the boundaries of what's possible. Notable trends included:

  • AI in Product Development: NielsenIQ (NIQ) explored how "synthetic respondents" can be used to validate and optimize new product concepts. They discussed insights discovered from this cutting-edge approach and the challenges and opportunities ahead as generative AI pairs with real-time consumer data
  • Personalization at Scale: AI-driven systems are enabling highly customized product and experience designs tailored to individual users.
  • AI in Business Innovation: Various panels and discussions touched on how AI is being integrated into different aspects of business, including branding and marketing strategies

The festival showcased various AI applications across industries. For example, Singapore's AI Initiatives: Dawn Lim from DesignSingapore Council shared insights on Singapore's comprehensive plan for embracing AI, including applications for social good like an automated hotline for reporting urban issues.

Wearable Tech

This year, wearable technology emerged as a focal point, showcasing innovations that enhance health monitoring and improve safety in various environments. Here are some key highlights:

  • Future of Wearable Tech: Panels explored the potential of wearable tech in various sectors, emphasizing its role in enhancing safety, improving health outcomes, and providing real-time data for better decision-making.
  • Masimo W1: Masimo introduced the W1, a groundbreaking wearable device that provides continuous health data, including real-time oxygen saturation and pulse rate. This FDA-cleared watch is available in both consumer and medical versions, marking a significant advancement in personal health monitoring.
  • VigiLife SafeGuard: Rogers-O'Brien Construction showcased the VigiLife SafeGuard, a wearable sensor designed to protect workers from heat-related illnesses. This device monitors vital biometrics like heart rate and core body temperature, sending alerts to workers and safety managers when thresholds are exceeded, thereby proactively preventing heat stress.

For improving the lives of people with MS, Cionic is a winner of Fast Company’s 2024 Innovation by Design Awards. This wearable leg ‘sleeve’ helps people with limited mobility walk easier. The garment, which slips over the leg like a giant sock and can be worn discreetly under clothing, helps people with multiple sclerosis, a stroke, or cerebral palsy to walk.

Sustainable Design Solutions

Sustainability emerged as a critical theme, with designers showcasing innovative approaches to address environmental challenges:

  • Circular Economy Design: Products and systems designed for longevity, repairability, and recyclability gained prominence.
  • Biomimicry: Nature-inspired design solutions offer sustainable alternatives in various industries.
  • Zero-Waste Manufacturing: Cutting-edge production techniques minimizing resource consumption and waste were highlighted.

Companies like GS1 US discussed how technological advances such as 2D powered by GS1 Standards are enhancing inventory management, improving traceability, and minimizing waste.

Inclusive Design for All

The festival emphasized the importance of designing for diversity and accessibility3:

  • Universal Design Principles: Speakers showcased products and experiences that cater to users of all abilities and backgrounds.
  • Neurodiversity in Design: Innovative approaches to designing for neurodiverse individuals were explored.
  • Cultural Sensitivity: Designers discussed the importance of understanding and respecting cultural nuances in global design projects.

CannonDesign hosted a session exploring how the built environment can shape positive experiences for all users. They discussed how experience design, ethnography, and research play roles in creating better environments for everyone.

Emerging Technologies Shaping Design

Several cutting-edge technologies were showcased as game-changers for the design industry:

  • Extended Reality (XR): Immersive design experiences using virtual and augmented reality are revolutionizing fields like architecture and product design.
  • 3D Printing Advancements: New materials and techniques in additive manufacturing are expanding the possibilities for designers.
  • Haptic Interfaces: Innovative touch-based interfaces are creating more intuitive and engaging user experiences.

IBM presented an interactive workshop on "Experiences Reimagined: Data and AI as a Catalyst for Creativity and Innovation." They also hosted a shot-tracking table tennis experience with AI-generated commentary.

Design for Social Impact

The festival highlighted how design thinking is being applied to address pressing social issues:

  • Healthcare Innovation: Designers presented solutions to improve patient care, medical devices, and healthcare accessibility.
  • Education Reimagined: New approaches to learning spaces and educational tools were showcased.
  • Urban Planning for Equity: Innovative city designs promoting inclusivity and sustainability were explored.

Accessible products like Whispp, an assistive voice app, was a winner of the 2024 Innovation by Design Awards. This app uses AI to turn your whisper into speech. Designed to make communication easier for users who stutter or live with vocal disabilities, Whispp was founded in 2018, just before the current AI wave, and remains one of the only companies in the assistive tech space to utilize audio-to-audio-based AI for phone calls and voice messages.

The festival not only showcased the latest in design and technology but also emphasized the critical role of innovation in addressing global challenges.

From AI-powered design revolutions to sustainable solutions and inclusive design practices, the event highlighted how creativity and technology continue to shape our world. As attendees departed, they carried with them not just new knowledge and insights, but also a renewed sense of purpose and inspiration. The festival served as a powerful reminder that through collaboration, innovation, and thoughtful design, we can create a future that is not only technologically advanced but also more equitable and sustainable for all.

About the Author

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Gregor Mittersinker

Founder

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Gregor

Austrian-born Gregor is in his element while dissecting most complex business & technology challenges and creating their next level business outcomes. Prior to starting Loft, Gregor led a Strategy & Design team at Accenture Interactive, where he helped launch new multi-billion dollar businesses for global fortune 500 companies. He also led creative teams at Rollerblade, InMusic & Cross.He has worked in the US, Europe & Asia over the past 30 years has earned numerous design awards as well as holds well over 100 patents for product innovations around the globe.

Outside of business hours he teaches Service Design & UX at RISD, and hosts a weekly think tank with global business & political leaders around the world.

A natural motivator, leader, collaborator, and innovator, the only thing that takes Gregor’s eyes off of design for long is his love for winter sports, kitesurfing and DJing in local clubs. Many have tried to keep up with Gregor, few have succeeded.

Next level inspiration … Japanese wood craft and joinery, minimalist forms that are functional and proportioned.

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Saloni Bedi

Industrial Designer

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Saloni

In her research and design work, Saloni believes that products aren't discarded because they have no value; rather, they're replaced because they fail to keep up with people and their needs. This realization has led her to focus on developing products and experiences that evolve with the user while remaining empathetic to how they can improve lives.As an industrial designer, Saloni is passionate about bringing together design, engineering, and business to tackle some of the most pressing challenges around us. She has worked in a variety of fields, including social innovation, healthcare, sustainable product development, and consumer products.

Prior to Loft, Saloni got her master’s degree at MIT where she saw how the design process can be a key component to bring state-of-the-art solutions can to life. Her work at MIT ranged from conducting user research in zero gravity to make space more inclusive at the Media Lab, developing accessible pregnancy tests for people with vision impairments, and measuring the body's hydration levels at the Gray lab, IMES.

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